NEELAM
Engineering a Digital Future- Alliance of GDMR with Shivesh and Neelam
About client: a Ludhiana-based leading manufacturing enterprise, has set its footprints in the market with its high-quality industrial product delivery and maintains a genuine distribution network across India.a Ludhiana-based leading manufacturing enterprise, has set its footprints in the market with its high-quality industrial product delivery and maintains a genuine distribution network across India.
Pain Point– The client faced a major setback due to a lackluster website that neither captured the essence of the brand nor effectively engaged its target audience. An outdated design, subpar user experience, and limited functionality diluted the brand’s digital presence, resulting in reduced traffic, weak customer engagement, and missed conversion opportunities. The absence of modern features and performance optimization further eroded competitiveness in a fast-evolving digital landscape, making it challenging to establish credibility and drive sustainable business growth.
Kenneth Cole
Challenge
- Challenges Addressed
The client sought to increase brand visibility, secure a general understanding within the market, and enter new channels for customer acquisition; one such expansion was via entry into Amazon’s marketplace. GDMR accordingly met these objectives with a complete digital solution, including website development, effective social media management, and data-driven advertisement campaigns. This integrated solution not only improved the brand’s presence in digital ecosystems but also made Amazon accessible, leading to a more comprehensive view of consumers. These initiatives by GDMR empowered the client to attain its marketing and growth objectives.
Kenneth Cole
Solution
- Solutions
GDMR empowered the client through a holistic digital growth strategy that enhances brand visibility and increases competitiveness in the marketplace. The foundation of this strategy is the creation of a smooth, user-centric website to enhance online presence and create an engaging customer experience. The second part of the strategy was perhaps the most crucial-social media management for brand awareness and significant interaction with the audience. Apart from this, there were data-driven advertising campaigns on multiple platforms optimized for reach and lead quality and measurable results, strengthening brand equity in an integrated way, deepening customer engagement, and creating a sustainable digital ecosystem for business growth.
Kenneth Cole
Result & Impact
- Results
- Complete E-Commerce ready in 4 months
- Boosted brand visibility through a professional digital presence
- Direct and genuine product inquiries and online customer interaction
- Recognised by market sharks like Amazon
Lasting Benefit– Neelam has now a fully functional E-Commerce site reflecting their brand quality and discoverable items online, serving as a central hub for B2B and B2C, helping in customer support, lead generation, and market expansion. Powered by GDMR, their social media presence and recognition in the online world have made them a top-listed company now.