aieque
A Digital Partnership that Sparked The Growth
About client: The year was 2021. Aieque was establishing itself in the heart of Dubai. As a startup, it offered trademarking services with a vision to simplify and protect the brands in the selected regions. Aieque was blessed with an energetic, passionate, and knowledgeable team who were ready to fly. However, in a time when trust is earned within the first few clicks, Aieque lacked a website, digital presence, or credibility.
Aieque had to ladder up quickly. Hence, after exploring many an option, they leaned on GDMR not just for our competitive pricing, but our expertise in standing by the startups with custom-built smart digital strategies. It was evident from the first meeting that we share the same mindset- “Think Big, Build Smart”.
Kenneth Cole
Challenge
- Challenges Addressed
GDMR’s first milestone was building a fast, responsive, and SEO-optimised website using WordPress, keeping in mind every digital touchpoint- from the first Google search to a client consultation, keeping it clear, consistent, and credible. We rolled out a continuous targeted Google Ads campaign to generate genuine leads. Our intelligently crafted messages attracted the entrepreneurs, startups, and legal teams. Besides, Instagram and LinkedIn were activated, curating content that can connect with the audience cordially.
Kenneth Cole
Solution
- Solutions
True to say, challenges kept popping up as initially the Ads couldn’t perform well, unable to convert click-through rates to leads. But GMDR never gives up. Copy, Creatives, and targeting were tested aggressively, resulting in a massive performance matrix shift- click-through rates jumped by X%, leads began growing steadily, quarter over quarter.
Kenneth Cole
Result & Impact
- Results
The whole project- from planning to launch- was completed in just X, and within X, results spoke for themselves. Website traffic surged by X%, and lead generation quadrupled, significantly improving conversion rate.
The year is 2025, and the name Aieque reflects ambition, credibility, and momentum in the digital landscape, expanding its services with a continuously growing client base, showcasing its quality through online presence. Now, Aieque is not just seen as a startup, but a trusted provider in their space.
The founder of Aieque acknowledged that their alignment with GDMR was one of the best decisions and a turning point for the establishment. To conclude, it was not just a project, but a partnership rooted deep in trust with a dream to fly high together, and the journey continues.